The spring tradeshow season is winding down, but for our sales team, the work is never done. I had a chance to catch up with them at NAMA in Los Angeles and at the National Restaurant Association Show in Chicago last weekend. Each show, for the rest of the year, I’ll be highlighting one member of our sales team.
I touched down in LA the day before the show and made it to the convention center in the early afternoon. NAMA, the National Automated Merchandising Association, holds its annual trade show to show off the latest innovations for convenience stores, offices, and vending. Newco's been coming to Nama for decades, but I've never been. Walking into the trade show, I was filled with nervous excitement. Meeting Dave and Jeremy, two members of our sales team, made me feel instantly at home in our booth, which they’d already finished constructing.
Last week, Drake Seabaugh, the graphic designer who runs our print lab, traveled to San Diego for his first industry trade show. Normally, Drake prints all our labels, signage, and custom branding. At the Specialty Coffee Association’s World of Coffee, he got to meet our customers face to face, and show off our latest creation, the InfiniBrew. I sat down with Drake to hear what it was like for him to move from the lab to the real world, experience the wider world of coffee, and take in all the latest designs and technology in this industry we love.
Is the coffee ready yet? It’s the question that haunts every early riser.
But what if you never had to wait for a cup of coffee again? What if your coffee brewer started grinding fresh beans ten minutes before anyone arrived? What if old, stale coffee disappeared and was replaced with a fresh, delicious brew without you lifting a finger? Infinibrew does the work, so you can focus on everything else..
The coffee industry is undergoing a rapid transformation, driven by evolving consumer preferences and innovative advancements. To stay ahead in 2025, it’s essential to understand the major trends shaping the commercial coffee landscape. Here are the key trends to watch and how Newco, as a leading provider of coffee brewing equipment and solutions, can help your business thrive.