When I walked through Newco’s doors the very first time last year, I was greeted warmly by our receptionist, Sherry, and offered a cup of coffee. Even though it was late in the day, I will never turn down a cup of coffee, and so I met the CX Touch Horizon for the very first time.
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I spun the pod rack, marveling at my flavor and roast choices, before landing on a Costa Rican coffee from Tarrazu, my favorite coffee producing region of Costa Rica. I tapped the screen, chose my size and boldness levels, and watched the pod door open. A quick tear of the biodegradable soft-pod's packaging and the aroma of delicious coffee filled the air. I popped the pod in, started the brew, and waited.
Responsive Innovation since 1974
I didn’t know it then, but I was brewing on a prototype of the CX Touch Horizon. Our CX Touch has been a workhorse for over a decade but needed a refresh. The CX Touch Horizon arrives in a sleek, new design, featuring a larger, horizontally oriented touchscreen and a newly illuminated brewing area. Each update reflects the voices of our customers; we listened to your feedback, reimagined the experience, and engineered a brewer that’s better than ever.
We always value our customer’s feedback, so when it was time to refresh the CX Touch, we knew just where to look for guidance. Your daily use of this Newco workhorse brought us incredibly valuable advice over the years.
Along the way, you shared what could be better: a larger display for a more intuitive experience, a modern design, and lighting that better compliments the brewer. Those insights helped shape the next generation of the CX Touch.
The next horizon of brewing
The CX Touch Horizon builds on the proven reliability of the CX Touch. Its established brewing system is trusted by service teams and consistently delivers café-style beverages in workplace environments.
The first upgrade you’ll notice is the new, sleek, black cabinet. We spent months experimenting with different finishes, from wood grain to carbon fiber. Ultimately, we landed on a stylish black that will fit into modern offices and break rooms, as it’s suited to contemporary workplaces.
As you approach the CX Touch Horizon, you’ll immediately see that we’ve rotated the screen, allowing us to fit a larger tablet into the brewer. We’ve also refreshed the menu design, fulfilling your request for a more user-friendly interface in two ways at once.
Another key improvement on the CX Touch Horizon is the elimination of the “splash” screen, which you might think of as the sleep screen. Instead of requiring a touch to wake the brewer, the new CX Touch Horizon is always ready to brew, displaying the drinks menu screen when not in use. This lets you make your selection quicker, while simultaneously showing new users all the possibilities for drink creation.
Once you've chosen your beverage and hit brew, the experience becomes even more satisfying. Gone is the ethereal blue glow—in its place, crisp white lighting clearly showcases your drink being prepared exactly as you ordered it.
The CX Touch Horizon represents more than a new look, it reflects Newco’s commitment to continuous improvement, driven by the people who use our equipment every day. Whether it’s your first cup of the morning or a much-needed afternoon pick-me-up, the CX Touch Horizon delivers a premium brewing experience that feels familiar, yet refreshingly new. This horizon was built with you in mind.
Ready to see the difference for yourself? Contact your Newco representative or reach us via this contact form to learn more about the CX Touch Horizon and discover how it can elevate your workplace coffee experience.
